by Karen Wong | Oct 16, 2017 | Marketing, Marketing Tips
We’re well into the holiday season now. Most B2C retailers will see a bump as traffic goes up. With shoppers already predisposed to make purchases, this is a great time for small businesses to attract new customers with their social media accounts or to sign-up...
by Karen Wong | Oct 9, 2017 | Marketing, Marketing Tips
For many retailers, this is the time to run summer sales to make space in your store for next season products. It’s also a great time for retailers to review their store set-up and make improvements to be able to maximize their sales potential during the...
by Karen Wong | Oct 9, 2017 | Marketing Tips, POS Tips
With many large retailers offering loyalty programs, it’s easy to think that there isn’t value for small retailers to develop their own programs. But there are a number of reasons as to why this isn’t true: Lower Cost of Acquisition Even if you take into account the...
by Karen Wong | Oct 9, 2017 | Marketing Tips
The busy holiday season is upon us now and retailers everywhere are working hard trying to find cost-effective ways to promote to their target audience. So what can you do if you have a limited marketing budget? Surveys have shown that the majority of shoppers search...
by Karen Wong | Sep 8, 2017 | Marketing Tips, New Products
Can you believe summer is already over? For many of our customers, sales during the next 3 months will be critical to their bottom line. As always, our support team is here for our active plan members should they need any assistance or training to get their stores...
by Karen Wong | Jun 6, 2017 | Marketing Tips
Facebook & Instagram ads can provide incredible results with high click-through rates (CTRs) and conversion rates, but they can be expensive. This is especially true if you aren’t sure how to optimize your ads to drive in-store or online sales while keeping...